Effective Date: September 13, 2026

The Homestead Witch Horse and Hoof Care LLC (“The Homestead Witch,” “we,” “us,” or “our”) respects your privacy and is committed to being transparent about how we collect, use, and share information.

This Privacy Policy explains how we handle information collected through homestead-witch.com and related pages, forms, booking systems, communications, and services (collectively, the “Website”).

By using the Website or voluntarily providing information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

Depending on how you interact with the Website, we may collect the following categories of information:

Information You Provide to Us

This may include:

Your name

Email address

Telephone number

Billing and transaction information

Appointment and scheduling information

Information submitted through contact forms, questionnaires, surveys, or booking forms

Information you provide about your horse, including photographs, videos, radiographs, hoof-care history, or other information submitted in connection with our services

Communications you send to us by email, text message, forms, or other methods

Marketing preferences and consent choices

Any other information you voluntarily provide

Payment Information

When you purchase a product or service, payment information may be collected and processed by our third-party payment processor.

We do not directly store complete credit or debit card numbers. Payment providers process payment information according to their own privacy policies and security practices.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically through cookies, pixels, analytics tools, and similar technologies.

This information may include:

IP address

Browser and device information

Operating system

Approximate geographic location derived from an IP address

Pages viewed

Links or buttons clicked

Referring and exit pages

Date and time of visits

Time spent on pages

Website interactions

Advertising and conversion information

Cookie or similar identifiers

We use technologies including Google Analytics and the Meta/Facebook Pixel to help us understand Website usage, measure marketing performance, and improve our advertising.

2. How We Use Information

We may use information we collect to:

Provide and deliver products, services, hoof assessments, appointments, and other purchases

Process payments and transactions

Schedule and manage appointments

Communicate with you about your purchases, appointments, inquiries, or services

Provide customer support

Send newsletters, educational content, promotions, and other marketing communications

Send SMS/text communications when you have provided the appropriate consent

Personalize and improve the Website and our services

Analyze Website traffic and visitor behavior

Measure advertising and marketing effectiveness

Create and deliver advertising, including through third-party advertising platforms

Detect or prevent fraud, misuse, or security problems

Maintain business and transaction records

Comply with legal obligations

Enforce our agreements and policies

We may also use information for other purposes disclosed to you at the time it is collected.

3. Email Communications

If you subscribe to our newsletter, request information, purchase products or services, or otherwise provide your email address, we may send you communications related to your interaction with us.

Where permitted by law, we may also send marketing and promotional emails.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in those messages. Unsubscribing from marketing communications does not necessarily prevent us from sending transactional or service-related messages, such as appointment confirmations, receipts, or communications necessary to provide a service you purchased.

4. SMS and Text Messages

If you voluntarily opt in to receive text messages from us, we may use your telephone number to send the types of messages described when you provide your consent. These may include appointment-related, informational, or marketing messages, depending on what you agreed to receive.

Message frequency may vary. Message and data rates may apply.

You may withdraw your consent to receive marketing text messages at any time using the opt-out method provided in our messages, including replying STOP where supported.

Consent to receive marketing text messages is not a condition of purchasing our products or services.

We do not sell your telephone number or use your SMS consent information for unrelated third-party marketing.

5. Cookies and Tracking Technologies

We and third-party service providers may use cookies, pixels, tags, and similar technologies on the Website.

These technologies may be used to:

Make the Website function properly

Remember preferences

Understand how visitors use the Website

Measure Website performance

Measure conversions

Understand the effectiveness of marketing campaigns

Deliver or measure advertising

Our Website currently uses services that may include Google Analytics and the Meta/Facebook Pixel.

These third parties may collect information through their technologies according to their own privacy practices.

You may be able to restrict or delete cookies using your browser settings. Doing so may affect certain Website features.

Where required by applicable law, we will provide additional choices regarding non-essential cookies or tracking technologies.

6. Analytics and Advertising

Google Analytics

We use Google Analytics to better understand how visitors interact with the Website. Google may receive information about Website activity and devices through cookies or similar technologies.

Meta/Facebook Pixel

We use the Meta Pixel to measure advertising performance and understand actions visitors take on the Website. This technology may allow Meta to associate information about Website activity with information it already has about a user, subject to Meta's own terms and privacy practices.

Information collected through advertising and analytics technologies may be used to measure campaigns, create audiences, or deliver more relevant advertising where permitted by law.

7. How We Share Information

We do not sell your personal information in the ordinary meaning of selling a customer list for money.

We may disclose or make information available to third parties when reasonably necessary to operate our business, including categories of service providers such as:

Website and funnel hosting providers

Customer relationship management and email service providers

Appointment and scheduling providers

Payment processors

SMS and communications providers

Analytics providers

Advertising and social media platforms

Cloud storage and technology providers

Professional advisers, such as attorneys or accountants

Contractors or service providers assisting us in operating our business

We may also disclose information when reasonably necessary to:

Comply with applicable laws, regulations, legal processes, or governmental requests

Protect our rights, property, users, customers, or others

Investigate fraud, security issues, or misuse

Enforce our agreements

Facilitate a merger, acquisition, financing, sale, restructuring, or transfer of all or part of the business

Some privacy laws may define certain advertising-related disclosures of information more broadly than the ordinary meaning of the word “sale.” Where applicable, we will provide legally required choices concerning those practices.

8. Affiliate Links and Third-Party Websites

The Website may contain affiliate links. If you click an affiliate link and make a purchase, we may receive a commission or other compensation at no additional cost to you.

The Website may also contain links to third-party websites, platforms, products, or services.

We are not responsible for the privacy, security, content, or practices of third-party websites. Once you leave our Website, your interaction with the third party is governed by that party's terms and privacy policies.

9. Embedded Content

We may embed videos or other content from third-party platforms.

When you interact with embedded content, the third-party provider may collect information about your device, Website activity, or interaction with the content. Depending on the provider and your account status, this information may be associated with an account you maintain with that provider.

Third-party embedded content is subject to the provider's own privacy practices.

10. Your Privacy Choices

Depending on your location and applicable law, you may have rights or choices concerning your personal information.

You may contact us to:

Ask what personal information we maintain about you

Request correction of inaccurate information

Request deletion of information, subject to legal and legitimate business exceptions

Update your contact information

Unsubscribe from marketing communications

Ask questions about how we use or disclose your information

To make a privacy request, contact:

[email protected]

We may need to verify your identity before fulfilling certain requests.

We may retain information when necessary to complete transactions, maintain legally required records, resolve disputes, enforce agreements, prevent fraud, or fulfill other legitimate business purposes.

11. Do Not Track and Browser Privacy Signals

Some browsers provide “Do Not Track” signals or other privacy preference mechanisms.

Because there is not a universally adopted standard for all Do Not Track signals, the Website may not respond to traditional Do Not Track browser settings.

Where applicable law requires recognition of a legally recognized browser-based opt-out preference signal, we will handle such signals as required by applicable law.

Third-party analytics, advertising, and embedded-content providers may collect information about your online activities over time and across different websites or services, subject to their own privacy practices.

12. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining business and transaction records, complying with legal obligations, resolving disputes, and enforcing agreements.

Different categories of information may be retained for different periods depending on the reason the information was collected and applicable legal requirements.

13. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information under our control.

However, no website, electronic transmission, storage system, or Internet-based service can be guaranteed to be completely secure. You provide information electronically at your own risk.

14. Children's Privacy

The Website and our services are intended for adults and are not directed to children under 13.

We do not knowingly collect personal information online from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

If you believe a child has provided personal information to us, please contact us.

15. California Privacy Information

The Homestead Witch Horse and Hoof Care LLC is based in California.

California residents may have privacy rights under applicable California law. The particular rights available depend on which privacy laws apply to the business and the circumstances of the collection.

California residents may contact us at [email protected] to ask questions about our privacy practices or submit a privacy-related request.

We will not discriminate against a consumer for exercising a privacy right protected by applicable law.

16. International Visitors

Our business is based in the United States.

If you access the Website from outside the United States, information you provide may be transferred to, processed, and stored in the United States or other jurisdictions where our service providers operate.

Privacy and data-protection laws in those jurisdictions may differ from the laws where you live.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, services, or legal requirements.

When we make material changes, we will update the Effective Date at the top of this policy and may provide additional notice when appropriate.

We encourage you to review this Privacy Policy periodically.

18. Contact Us

For questions about this Privacy Policy or our privacy practices, contact:

The Homestead Witch Horse and Hoof Care LLC

Email: [email protected]